Marketing team
MediaBang
Services
- Influencer marketing
- Search for bloggers for the brand's goals and objectives
- Quality control and timing of publications
- Celebrity marketing
- Integration into shows and series
- Document management, labeling.
- Creative
- Developing a creative concept
- Writing scripts for shows, podcasts, commercials, and integrations
- PR strategy
- Crops in Telegram, VK
- Network of partner publishers
- Open commission
- Adapting creatives to the channel style
- Checking channels for cheating
- Music Marketing
- Integration into artist tracks
- Product placement in clips
- Jingle recording, promo track
- Promoting tracks on TikTok
- UGC campaigns
- Development of UGC generation mechanics
- Launching a trend or challenge
- Creating UGC content
- Targeted advertisingVK, OK, Zen, projects mail.ru , Telegram Ads
- Conducting media and performance campaigns of any complexity
- Media purchase strategy formation, target audience segmentation, media planning
- Forecast of target indicators (CPM, CPC, CPA, CPL) at the planning stage
- Daily monitoring and optimization of campaigns
- End-to-end analytics
- Transparent commission
All our specialists have been certified by VK
They trust us:
Cases:
-
Mobile Game
Task:
Bringing the game to the Russian market, attracting new users
Decision:
Cross-platform postings by gaming bloggers of related categories.
Online gameplay broadcasts from leading streamers during beta testing
Creating a large number of vertical videos for Shorts and TikTok for blog posts and crops
-
Premium segment Dental ClinicTask:
Reduce the cost of the application and increase the flow of customers.
Decision:
Contextual and targeted advertising + creation of a system of barter cooperation with influencers
Result:
Reducing the cost of an application by 2 times, a clear strategy with proven advertising tools -
Baby food (3+)Task:
Talk about rebranding and increase knowledge about new products
Decision:
Attracting influencers of moms in various social networks, who will natively show in their lifestyle content about the use of the product. The emphasis was placed on adapting the creative to the interests and style of each blogger and choosing sites where the viral reach is well established.
Result:
More than 10 million views, which is 70% higher than the forecast! -
A new clothing brandTask:
Increase brand awareness, reduce the cost of 1 sale
Decision:
We have selected and presented several "bows" to major bloggers and celebrities, receiving a large free reach from native content (stories, tiktok, posts).
After more people found out about the brand, we launched test placements with fashion bloggers on different sites to understand the conversions from each site.
Result:
The reach from all bloggers is 15 million, the cost of the application has been reduced by almost 2 times! -
Travel AgencyTask:
Increasing interest in traveling within Russia and expanding the customer base.
Decision:
Attracting travel bloggers, popularizing domestic tourism destinations through videos, social media posts, and stories. Create special offers and tours with influencers. Conducting webinars and online travel broadcasts with the participation of opinion leaders.
Result:
The increase in applications doubled, and interest in domestic destinations increased by 60%. -
Fitness ClubTask:
Attracting the attention of the target audience and shaping the image of the fitness club
Decision:
Organization of collaborations with leading athletes and bloggers, creation of a series of master classes. Launch marathons and challenges on social media with the opportunity to win season tickets. Targeted advertising for the target audience.
Result:
The number of participants exceeded the forecast by 50%. The influx of loyal customers among young people has increased.
Frequently Asked Questions
A draft selection of bloggers for your target audience can be ready in 1-2 days, but since the reach and popularity of bloggers are changing rapidly, it takes +-5 days for qualitative analysis and selection of targeted blogs with statistics and prices.
It depends on the site, the publication format, and the category of influencers. For example, on YouTube, the average CPV of entertainment bloggers is 0.7-1 RUB, while on fashion or beauty blogs, the average CPV can be around 2-3 rub.
More than 10 years of expertise in digital marketing. I'm in touch 24/7. Transparent commissions. Exclusive terms with bloggers and publishers. Legal support.
We work with those bloggers who have relevant information for the advertised product and will show good results in practice. We have more than 5,000 bloggers in our database, but we always use manual search and analysis for a more up-to-date selection.
There are many cases, and there is a high probability that they have already worked with your product category. Let's discuss your project.
Discuss the project
